2024 Holiday Face-Off



March 6, 2024

PRINCETON, NJ/MILWAUKEE, WI – The fourth annual Kwik Trip Holiday Face-Off men’s college hockey tournament returns to Fiserv Forum on Dec. 28-29, featuring #5 Wisconsin, UConn, Alaska Fairbanks and Ferris State. Single-day tickets, as well as discounted two-day tickets, will go on sale tomorrow, March 7 at 3 p.m. ET/2 p.m. CT at Ticketmaster.com.

Semifinal play will take place on Saturday, Dec. 28, with the championship and third-place games on Sunday, Dec. 29. Matchups and times will be announced at a future date.

Currently ranked #5 in the nation, Wisconsin returns to the tournament to defend its 2023 Holiday Face-Off title. Wisconsin has three consecutive championship game appearances and won the inaugural tournament in 2021. The 2023-24 Badgers finished second in the Big Ten with a regular season record of 25-9-2, marking their first 25-win regular season since 2000. Wisconsin has 26 NCAA Tournament appearances and six National Championships on its resume.

UConn is under the direction of tenth-year head coach Mike Cavanaugh. The Huskies wrap up their regular season tomorrow against Vermont before the Hockey East tournament.

Alaska Fairbanks is led by head coach Erik Largen, a former goaltender who was the youngest NCAA ice hockey head coach when he joined the program in 2018. The Nanooks currently sit at 15-14-3 heading into their final two games of the season.

Ferris State, led by two-time Central Collegiate Hockey Association Coach of the Year Bob Daniels, has made four NCAA Tournament appearances.

In the 2023 Kwik Trip Holiday Face-Off, Wisconsin shut out Northeastern 3-0 to capture their second event title after shutting out Air Force 3-0 in their semifinal matchup.

About the Kwik Trip Holiday Face-Off

First played in 2021, the Kwik Trip Holiday Face-Off has quickly become a highlight on the college hockey calendar. It attracts the top programs in the sport with an opportunity to win a championship in a state that loves hockey and in a magnificent venue – Fiserv Forum in downtown Milwaukee.

About Kwik Trip

Kwik Trip is a family-owned company founded in 1965. Kwik Trip operates over 870 stores and employs 38,000 co-workers across six states in Wisconsin, Minnesota, Iowa, Illinois, Michigan, and South Dakota. The stores receive daily deliveries of fresh baked goods, dairy products, soups, salads, fruit, produce, and sandwiches. Kwik Trip also sells grocery products, general merchandise, gasoline, and related petroleum products. The company operates its own bakery, dairy, water bottling line, kitchens, food safety lab, distribution center, ice plant, LP plant, blow mold facility, transportation company and health clinics. Kwik Trip makes, ships, and sells 80 percent of its own branded products and serves over 11.5 million guests per week. The C-store chain consistently ranks as a Top Workplace in each of its market areas. For more, visit www.kwiktrip.com.

About the Gazelle Group

The Kwik Trip Holiday Face-Off is produced by the Gazelle Group of Princeton, N.J. The Gazelle Group is a sports marketing firm, specializing in event production and management, client representation, and sponsorship consulting. In addition to the Kwik Trip Holiday Face-Off, Gazelle produces numerous nationally recognized college basketball events, such as the Empire Classic benefiting Wounded Warrior Project, the Legends Classic, the Gotham Classic, the Sunshine Slam, the jersey Jam, and the College Basketball Invitational. For more information on the Gazelle Group, please visit www.gazellegroup.com.

About Fiserv Forum

Fiserv Forum is a preeminent sports and entertainment arena in downtown Milwaukee that opened on Aug. 26, 2018. Designed by Populous, Eppstein Uhen Architects and HNTB, the venue offers incomparable sightlines, customer service, technology and amenities. Fiserv Forum includes 17,341 seats for basketball, 15,178 for hockey and up to 18,000 for concerts, with 34 luxury suites and three clubs. The world-class arena is home to the NBA’s Milwaukee Bucks and Marquette University’s men’s basketball team and was selected to host the 2020 Democratic National Convention and the 2024 Republican National Convention. Fiserv Forum hosts a diverse variety of year-round events, including major concerts, family shows and other sports and entertainment events. Fiserv Forum is the anchor of the surrounding 30-acre Deer District neighborhood, which is Milwaukee’s premier location for people to live, work and play. In 2021, Fiserv Forum was awarded LEED Gold Certification for sustainability performance. Founding Partners for Fiserv Forum include Fiserv, BMO, Froedtert & the Medical College of Wisconsin, Johnson Controls, Motorola, Potawatomi Hotel and Casino and Beechwood Sales and Service / Anheuser-Busch. For more information, please visit fiservforum.com.

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